Celebrating the arts in Reno | nnbusinessview.com

Celebrating the arts in Reno

Jennifer Mannix
Artown Marketing Director
Artown is a month-long arts and cultural festival that attracts more than 300,000 people.
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Artown is a month-long celebration of the arts in Reno, spanning the entire month of July. During the month, we feature over 500 multi-disciplinary events including music, dance, theater, visual arts, workshops, art walks and much more. This unique arts and cultural festival attracts an audience of 300,000 offering 72 percent of the events free to the public. Since its inception, Artown has been the facilitator for the creativity emerging in our community.

With the success of Artown, the City of Reno has made its mark as a destination where companies flourish and arts and culture thrive. To commemorate its 21st year, Artown continues to garner support from like-minded businesses that believe in the power and economic impact of the arts. Through this support, residents and visitors are able to experience the highest caliber of artistic excellence alongside local talent including artistic performances, art installations, street art and many diverse genres that contribute to revitalizing the image of downtown.

Reno is a region that is rich and robust with art and culture. By staying relevant in the industry and constantly attracting new and diverse audiences, Artown is known as one of the largest and most comprehensive festivals in the country.

Artown receives support from 37 businesses, 15 private foundations, federal, state, county and city funding. Through partnerships and collaborations, Artown has earned the confidence of funders through their financial and in-kind support. Artown’s survey data validates our patrons and donors support of the arts.

88 percent of attendees stated they are more likely to support a business that supports the arts.

93 percent of attendees stated they would be “very likely to extremely likely” to attend more cultural events in the next year due to an Artown experience.

86 percent of attendees stated they would recommend northern Nevada as a cultural destination to others.

Over 100 volunteers, each a passionate supporter of the arts, collectively contributed over 1,499 hours to ensure the 2015 festival ran smoothly.

An estimated 15 percent of attendees are from out of town, which equates to about 45,000

The arts are the thread of cohesiveness in a community. Reno is Artown!

For information on how you can become a sponsor of Artown, call Jennifer Mannix at 322-1538 or visit renoisartown.com.

By Jennifer Mannix, Artown Marketing Director


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