Dennis Hof to open ‘rejuvenation center’ next to BunnyRanch
CARSON CITY, Nev. — Dennis Hof has announced plans for an anti-aging rejuvenation center next door to the Moonlite BunnyRanch brothel just east of Carson City in Lyon County.
Hof, who owns the BunnyRanch, said May 24 that the $6 million facility, dubbed the “Moonlite Bunny Lane Resort,” will be operated by Dr. Graham Simpson, founder of Eternity Medicine and Intelligent Health.
Eternity Health was formed, according to Hof, to “reverse cardio-metabolic disease responsible for aging and sexual dysfunction.”
Hof said studies show 40 percent of men over 40 suffer form erectile dysfunction and up to 48 percent of women some form of sexual dysfunction.
Hof said the Moonlite Bunny Lane Resort will offer memberships much like belonging to a health club.
The center, he said, “will provide the latest science and technology to optimize sexual health.”
“Health, the great recreation, in a confidential setting, provides the rationale for our business approach,” he said.
Hof, Republican, is currently running for the Assembly District 36 seat in Pahrump.
Demolition will be completed in three phases: asbestos abatement, interior demolition and exterior demolition. The first two phases have already begun inside the 150,000-square-foot retail location formerly known as Shoppers Square; the first visual of outside demolition will be in early October on the northwest corner of the project.